If you’re serious about improving your visibility, fixing technical issues, and turning more visitors into clients, let’s talk—I can audit your current setup and outline quick wins you can implement right away.
Project Portfolio
I help brands grow their organic traffic, improve rankings, and turn visitors into customers through data-driven SEO and content strategy. Below are selected projects that show my approach and results.
Featured Project: Personal Injury Law Firm – Arizona
Led full-funnel SEO for a competitive Arizona personal injury law firm (technical, on-page, content, local, and off-page).
Increased users by 2%, sessions by 1.19%, and pageviews by 2.53% in one month despite declining search demand for “personal injury lawyer.”
Grew the site to 1.3K organic keywords (+484) and 2.6K backlinks (+689) with 283 referring domains, contributing to a domain rating of 22.
Optimized key money pages (e.g., “Arizona personal injury lawyers,” accident-specific practice areas, wrongful death, dog bite, pedestrian injury) and achieved up to 100/100 content optimization scores versus competitors.
Ran monthly full-site audits (3.5K URLs), maintained a 57 health score, and prioritized 29 SEO issues across 13 pages (7 high severity, 22 low).
Fixed critical meta and on-page issues caused by a redesign, including missing/multiple title tags, missing meta descriptions, oversized HTML, and missing image alt attributes.
Diagnosed page speed and Core Web Vitals issues (mobile score 21, desktop 49) and recommended image optimization, reduced JS execution, and UX improvements to lower bounce risk.
Audited 79+ local listings (4.8/5.0 average rating), identified 14 listings to fix, and addressed NAP/URL consistency across two websites.
Ensured presence on major directories (Google Business Profile, Yahoo, YP.com, Facebook, etc.) and recommended more citations to improve Maps and local visibility.
Multifamily SEO Case Study: US Market
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Grew organic keyword footprint to 157+ tracked terms for a competitive Greenwood, IN apartment market, including brand and non-brand queries.
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Achieved top-10 rankings for core intent keywords
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Contributed to 4,900+ sessions in 3 months (Feb 6–May 5) with organic search as a major channel (approx. 25% of traffic), supporting continuous lead generation.
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Helped generate 2,100+ tracked conversions/events (including floor plan views, apply-now clicks, contact form starts/completions, and click-to-call actions) via UX/SEO collaboration.
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Analyzed and leveraged 714 backlinks from 66 referring domains to benchmark authority and inform off-page strategy against regional apartment competitors.
